F.e.v. brand identity. For Francesca Versace’s luxury leather handbag brand we designed the logotype in modified Simplicita and the business cards with playful patterns in two different colour schemes.
De Beers Diamond Jewellers rebranding. In 2010 PBD successfully recreated the De Beers Diamond Jewellers brand experience including a new brand signature, corporate identity, global advertising and photography. The brand regeneration includes a stamp design with the line “The Home Of Diamonds Since 1888.”
Graff Diamonds rebranding. The identity features a wordmark set in a literary serif typeface, with the classic Times Roman as the supporting font. The logotype is accompanied by a distinctive emblem that combines the iconic shape of a fan which is used to create a brand pattern. A colour palette in opulent shades of emerald green and gold completes the new look.
An elegant brand identity for Canadian fine jewellery designer Kat Florence. The Brand signature is supported by a secondary icon created using abstracted letterforms from Kat’s name.